Person in jeans and sandals holds a bottle above a cream cooler of wine bottles on sunlit grass beside a snack bowl and books.
Woman in a crochet top holds a bottle of Easy Days Mango Tangerine Habanero wine refresher and a filled glass outdoors.
Open cream cooler holding four bottles of white, rosé and red wine on a sunny lawn next to a straw hat and glasses.
Smiling woman in a straw hat and striped dress sits in a lawn chair by the water, holding a bottle of Easy Day's rosé and a glass of wine.
Two hands toast with glasses of Easy Day's wine over a cooler holding two bottles and a sandwich at a sunny lakeside picnic.
Two cans of Easy Days canned wine in raspberry and tangerine flavors above a photo strip of friends enjoying wine outdoors.
Woman in a straw hat and yellow top holds a bottle of Easy Days Mango Tangerine Habanero wine refresher outdoors in sunlight.

Launch Assets for Easy Days Wines

When Easy Days came to us, they were on the path to launching their new wine refreshers and needed a full set of photography for their website and marketing materials. Rather than let the tight timeline limit the work, we let it sharpen our approach. With minimal prep and only a handful of props, John and I envisioned each shot, styled the scenes, and worked side by side with the Easy Days team, who were true collaborators in front of the camera as well as behind the brand. Their energy and ease made the images feel the way the brand does: bright, warm, and effortless. Because the people in the frame are the people who built Easy Days, the authenticity is real, and it shows in every photo. It’s a good reminder that great brand imagery doesn’t depend on a big budget or a sprawling set. It depends on a clear vision, thoughtful styling, and a creative partnership built on trust. Easy Days launched on schedule with a polished, on-brand photo library, and we couldn’t be happier with the result. If your brand is heading toward a launch and needs imagery that feels as good as the product tastes, we’d love to talk.